Real time insider trading transaction history:
- Insiders are prohibited from making short-swing profits by trading their shares within 6 months of the registration or acquiring the shares.
- Shares are not adjusted for stock split.
"Insiders might sell their shares for any number of reasons, but they buy them for only one: they think the price will rise"
- Peter Lynch
What is insider trading>>
- Peter Lynch
What is insider trading>>

Common stock purchase or sale:
Transaction Date |
Reported DateTime |
Company | Symbol | Insider Relationship |
Shares Traded |
Average Price |
Total Amount |
Shares Owned |
Filing |
2021-08-12 Purchase |
2021-08-12 7:39 pm |
Vital Farms Inc. | VITL | OHAYER MATTHEW Executive Chairman 10% Owner |
5,000 | $17.85 | $89,250 | 10,655,494 (Indirect Direct) |
View |
2021-06-09 Sale |
2021-06-11 6:16 pm |
Vital Farms Inc. | VITL | Drever Brent Director |
453,422 | $22 | $9,975,284 | 828,051 (Indirect Direct) |
View |
2021-06-07 Sale |
2021-06-09 4:48 pm |
Vital Farms Inc. | VITL | Diez-Canseco Russell President and CEO |
30,550 | $22.08 | $674,544 | 147,758 (Direct) |
View |
2021-06-02 Sale |
2021-06-04 6:03 pm |
Vital Farms Inc. | VITL | Diez-Canseco Russell President and CEO |
13,373 | $22 | $294,206 | 178,308 (Direct) |
View |
2021-05-11 Sale |
2021-05-13 4:34 pm |
Vital Farms Inc. | VITL | Dale Jason COO |
20,000 | $22.23 | $444,630 | 25,995 (Direct) |
View |
2021-04-28 Sale |
2021-04-30 8:13 pm |
Vital Farms Inc. | VITL | Diez-Canseco Russell President and CEO |
43,923 | $24.56 | $1,078,832 | 388,540 (Direct) |
View |
2021-04-06 Sale |
2021-04-08 5:54 pm |
Vital Farms Inc. | VITL | Dale Jason COO |
50,000 | $22.18 | $1,108,750 | 52,335 (Direct) |
View |
2021-04-05 Sale |
2021-04-07 9:42 pm |
Vital Farms Inc. | VITL | Diez-Canseco Russell President and CEO |
25,770 | $22.18 | $571,579 | 61,964 (Direct) |
View |
2021-04-01 Sale |
2021-04-02 5:24 pm |
Vital Farms Inc. | VITL | Diez-Canseco Russell President and CEO |
18,153 | $22.09 | $401,000 | 122,674 (Direct) |
View |
2021-03-16 Sale |
2021-03-18 4:50 pm |
Vital Farms Inc. | VITL | Dale Jason COO |
25,000 | $28.21 | $705,250 | 31,586 (Direct) |
View |
2021-03-01 Sale |
2021-03-03 7:41 pm |
Vital Farms Inc. | VITL | Diez-Canseco Russell President and CEO |
43,923 | $28.06 | $1,232,333 | 149,385 (Direct) |
View |
2021-02-19 Sale |
2021-02-23 4:35 pm |
Vital Farms Inc. | VITL | Marcus Scott Chief Marketing Officer |
25,262 | $30.14 | $761,397 | 312,700 (Direct) |
View |
2021-02-16 Sale |
2021-02-18 5:51 pm |
Vital Farms Inc. | VITL | Dale Jason COO |
25,000 | $26.98 | $674,520 | 56,586 (Direct) |
View |
2021-02-08 Sale |
2021-02-09 5:36 pm |
Vital Farms Inc. | VITL | Marcus Scott Chief Marketing Officer |
4,920 | $26.36 | $129,691 | 7,380 (Direct) |
View |
2021-01-27 Sale |
2021-01-29 8:30 pm |
Vital Farms Inc. | VITL | Diez-Canseco Russell President and CEO |
43,923 | $25.19 | $1,106,228 | 281,154 (Direct) |
View |
2020-11-16 Sale |
2020-11-18 4:56 pm |
Vital Farms Inc. | VITL | Khoury Karl Director |
250,000 | $28.74 | $7,184,375 | 1,791,880 (Indirect Direct) |
View |
2020-11-16 Sale |
2020-11-18 4:55 pm |
Vital Farms Inc. | VITL | Drever Brent Director |
1,000,000 | $28.74 | $28,737,500 | 1,541,012 (Indirect Direct) |
View |
2020-11-16 Sale |
2020-11-18 4:52 pm |
Vital Farms Inc. | VITL | Flanagan Glenda J Director |
1,354,684 | $28.74 | $38,930,231 | 1,610,730 (Indirect Direct) |
View |
Stock options: Exercise, Award, Grant, Conversion
Transaction Date |
Reported DateTime |
Exercisable Expiration |
Company | Symnbol | Insider Relationship |
Shares Traded |
Conversion Price |
Shares Owned |
Filing |
2021-06-10 Other |
2021-06-11 6:20 pm |
N/A N/A |
Vital Farms Inc. | VITL | OHAYER MATTHEW Executive Chairman 10% Owner |
2,600,000 | $0 | 15,850,494 (Direct) |
View |
2021-06-09 Option Award |
2021-06-11 6:16 pm |
N/A N/A |
Vital Farms Inc. | VITL | Drever Brent Director |
3,471 | $0 | 828,051 (Direct) |
View |
2021-06-09 Option Award |
2021-06-11 6:12 pm |
N/A N/A |
Vital Farms Inc. | VITL | Amoo-Gottfried Kofi Owusu Director |
3,471 | $0 | 8,259 (Direct) |
View |
2021-06-09 Option Award |
2021-06-11 6:10 pm |
N/A N/A |
Vital Farms Inc. | VITL | Flanagan Glenda J Director |
3,471 | $0 | 1,614,201 (Direct) |
View |
2021-06-09 Option Award |
2021-06-11 6:09 pm |
N/A N/A |
Vital Farms Inc. | VITL | Kennedy Kelly J. Director |
3,471 | $0 | 10,971 (Direct) |
View |
2021-06-09 Option Award |
2021-06-11 6:08 pm |
N/A N/A |
Vital Farms Inc. | VITL | Khoury Karl Director |
3,471 | $0 | 1,795,351 (Direct) |
View |
2021-06-09 Option Award |
2021-06-11 6:06 pm |
N/A N/A |
Vital Farms Inc. | VITL | Post Denny Marie Director |
3,471 | $0 | 10,971 (Direct) |
View |
2021-06-09 Option Award |
2021-06-11 6:05 pm |
N/A N/A |
Vital Farms Inc. | VITL | Ruiz Gisel Director |
3,471 | $0 | 19,971 (Direct) |
View |
2021-06-07 Exercise |
2021-06-09 4:48 pm |
N/A 2026-12-01 |
Vital Farms Inc. | VITL | Diez-Canseco Russell President and CEO |
30,550 | $0 | 147,758 (Direct) |
View |
2021-06-07 Exercise |
2021-06-09 4:48 pm |
N/A N/A |
Vital Farms Inc. | VITL | Diez-Canseco Russell President and CEO |
30,550 | $3.2461 | 147,758 (Direct) |
View |
2021-06-02 Exercise |
2021-06-04 6:03 pm |
N/A 2026-12-01 |
Vital Farms Inc. | VITL | Diez-Canseco Russell President and CEO |
13,373 | $0 | 178,308 (Direct) |
View |
2021-06-02 Exercise |
2021-06-04 6:03 pm |
N/A N/A |
Vital Farms Inc. | VITL | Diez-Canseco Russell President and CEO |
13,373 | $3.2461 | 178,308 (Direct) |
View |
2021-05-18 Exercise |
2021-05-24 8:45 pm |
N/A N/A |
Vital Farms Inc. | VITL | Diez-Canseco Russell President and CEO |
12,300 | $0.6748 | 235,648 (Direct) |
View |
2021-05-18 Exercise |
2021-05-24 8:45 pm |
N/A N/A |
Vital Farms Inc. | VITL | Diez-Canseco Russell President and CEO |
28,500 | $1.4309 | 235,648 (Direct) |
View |
2021-05-18 Exercise |
2021-05-24 8:45 pm |
N/A 2024-09-26 |
Vital Farms Inc. | VITL | Diez-Canseco Russell President and CEO |
40,800 | $0 | 235,648 (Direct) |
View |
2021-05-11 Exercise |
2021-05-13 4:34 pm |
N/A N/A |
Vital Farms Inc. | VITL | Dale Jason COO |
20,000 | $1.4309 | 25,995 (Direct) |
View |
2021-05-11 Exercise |
2021-05-13 4:34 pm |
N/A 2025-05-22 |
Vital Farms Inc. | VITL | Dale Jason COO |
20,000 | $0 | 25,995 (Direct) |
View |
2021-04-28 Exercise |
2021-04-30 8:13 pm |
N/A N/A |
Vital Farms Inc. | VITL | Diez-Canseco Russell President and CEO |
15,331 | $3.248 | 388,540 (Direct) |
View |
2021-04-28 Exercise |
2021-04-30 8:13 pm |
N/A 2026-01-01 |
Vital Farms Inc. | VITL | Diez-Canseco Russell President and CEO |
43,923 | $0 | 388,540 (Direct) |
View |
2021-04-29 Exercise |
2021-04-30 8:13 pm |
N/A N/A |
Vital Farms Inc. | VITL | Diez-Canseco Russell President and CEO |
28,592 | $3.2461 | 388,540 (Direct) |
View |
2021-04-26 Option Award |
2021-04-28 4:54 pm |
N/A 2031-04-26 |
Vital Farms Inc. | VITL | Bal Joanne GC, Sec. and Head of ESG |
79,822 | $0 | 79,822 (Direct) |
View |
2021-04-06 Exercise |
2021-04-08 5:54 pm |
N/A N/A |
Vital Farms Inc. | VITL | Dale Jason COO |
50,000 | $1.4309 | 52,335 (Direct) |
View |
2021-04-06 Exercise |
2021-04-08 5:54 pm |
N/A 2025-01-30 |
Vital Farms Inc. | VITL | Dale Jason COO |
50,000 | $0 | 52,335 (Direct) |
View |
2021-04-05 Exercise |
2021-04-07 9:42 pm |
N/A N/A |
Vital Farms Inc. | VITL | Diez-Canseco Russell President and CEO |
25,770 | $3.248 | 61,964 (Direct) |
View |
2021-04-05 Exercise |
2021-04-07 9:42 pm |
N/A 2026-01-01 |
Vital Farms Inc. | VITL | Diez-Canseco Russell President and CEO |
25,770 | $0 | 61,964 (Direct) |
View |
2021-04-01 Exercise |
2021-04-02 5:24 pm |
N/A N/A |
Vital Farms Inc. | VITL | Diez-Canseco Russell President and CEO |
17,939 | $3.248 | 122,674 (Direct) |
View |
2021-04-01 Exercise |
2021-04-02 5:24 pm |
N/A N/A |
Vital Farms Inc. | VITL | Diez-Canseco Russell President and CEO |
214 | $1.4309 | 122,674 (Direct) |
View |
2021-04-01 Exercise |
2021-04-02 5:24 pm |
N/A 2025-05-22 |
Vital Farms Inc. | VITL | Diez-Canseco Russell President and CEO |
18,153 | $0 | 122,674 (Direct) |
View |
2021-03-22 Option Award |
2021-03-31 8:33 pm |
N/A 2031-03-22 |
Vital Farms Inc. | VITL | Diez-Canseco Russell President and CEO |
78,837 | $0 | 78,837 (Direct) |
View |
2021-03-22 Option Award |
2021-03-24 5:06 pm |
N/A 2031-03-22 |
Vital Farms Inc. | VITL | Dale Jason COO |
31,534 | $0 | 31,780 (Direct) |
View |
2021-03-22 Option Award |
2021-03-24 5:05 pm |
N/A 2031-03-22 |
Vital Farms Inc. | VITL | DAWSON JEFFERY S Chief Accounting Officer |
11,562 | $0 | 11,562 (Direct) |
View |
2021-03-22 Option Award |
2021-03-24 5:03 pm |
N/A 2031-03-22 |
Vital Farms Inc. | VITL | Meissner Bo Erick Chief Financial Officer |
31,534 | $0 | 31,534 (Direct) |
View |
2021-03-22 Option Award |
2021-03-24 4:59 pm |
N/A 2031-03-22 |
Vital Farms Inc. | VITL | Pappas Peter Nicholas Chief Sales Officer |
31,534 | $0 | 31,534 (Direct) |
View |
2021-03-16 Exercise |
2021-03-18 4:50 pm |
N/A N/A |
Vital Farms Inc. | VITL | Dale Jason COO |
25,000 | $1.4309 | 31,586 (Direct) |
View |
2021-03-16 Exercise |
2021-03-18 4:50 pm |
N/A 2025-01-30 |
Vital Farms Inc. | VITL | Dale Jason COO |
25,000 | $0 | 31,586 (Direct) |
View |
2021-03-01 Exercise |
2021-03-03 7:41 pm |
N/A N/A |
Vital Farms Inc. | VITL | Diez-Canseco Russell President and CEO |
43,923 | $1.4309 | 149,385 (Direct) |
View |
2021-03-01 Exercise |
2021-03-03 7:41 pm |
N/A 2025-05-22 |
Vital Farms Inc. | VITL | Diez-Canseco Russell President and CEO |
43,923 | $0 | 149,385 (Direct) |
View |
2021-02-19 Exercise |
2021-02-23 4:35 pm |
N/A 2029-08-28 |
Vital Farms Inc. | VITL | Marcus Scott Chief Marketing Officer |
25,262 | $0 | 312,700 (Direct) |
View |
2021-02-19 Exercise |
2021-02-23 4:35 pm |
N/A N/A |
Vital Farms Inc. | VITL | Marcus Scott Chief Marketing Officer |
25,262 | $5.3286 | 312,700 (Direct) |
View |
2021-02-16 Exercise |
2021-02-18 5:51 pm |
N/A N/A |
Vital Farms Inc. | VITL | Dale Jason COO |
25,000 | $1.4309 | 56,586 (Direct) |
View |
2021-02-16 Exercise |
2021-02-18 5:51 pm |
N/A 2024-10-09 |
Vital Farms Inc. | VITL | Dale Jason COO |
25,000 | $0 | 56,586 (Direct) |
View |
2021-02-08 Exercise |
2021-02-09 5:36 pm |
N/A N/A |
Vital Farms Inc. | VITL | Marcus Scott Chief Marketing Officer |
4,920 | $3.6748 | 7,380 (Direct) |
View |
2021-02-08 Exercise |
2021-02-09 5:36 pm |
N/A 2028-04-02 |
Vital Farms Inc. | VITL | Marcus Scott Chief Marketing Officer |
4,920 | $0 | 7,380 (Direct) |
View |
2021-01-27 Exercise |
2021-01-29 8:30 pm |
N/A N/A |
Vital Farms Inc. | VITL | Diez-Canseco Russell President and CEO |
43,923 | $1.4309 | 281,154 (Direct) |
View |
2021-01-27 Exercise |
2021-01-29 8:30 pm |
N/A 2025-05-22 |
Vital Farms Inc. | VITL | Diez-Canseco Russell President and CEO |
43,923 | $0 | 281,154 (Direct) |
View |
2021-01-04 Option Award |
2021-01-06 6:53 pm |
N/A 2031-01-03 |
Vital Farms Inc. | VITL | DAWSON JEFFERY S Chief Accounting Officer |
40,377 | $0 | 40,377 (Direct) |
View |
2021-01-04 Option Award |
2021-01-06 6:51 pm |
N/A N/A |
Vital Farms Inc. | VITL | Amoo-Gottfried Kofi Owusu Director |
4,788 | $0 | 4,788 (Direct) |
View |
Ownership |
2020-12-28 4:46 pm |
N/A 2030-07-30 |
Vital Farms Inc. | VITL | Meissner Bo Erick Chief Financial Officer |
0 | $0 | 399,777 (Direct) |
View |
2020-10-26 Option Award |
2020-10-26 7:40 pm |
N/A 2030-10-26 |
Vital Farms Inc. | VITL | Pappas Peter Nicholas Chief Sales Officer |
91,972 | $0 | 91,972 (Direct) |
View |